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What are the elements of a Vibrant, Vital and Resilient Downtown?




All communities have the best intentions when it comes to their downtowns. In most cases, a great downtown offers residents and visitors a popular gathering space to socialize, places to shop and eat, and a venue for entertainment- fundamentally creating a place where people want to be.  Our vision is to create a downtown that is vibrant, vital, and resilient. 

 In order to achieve this, there are 10 key elements that a downtown should include.

  • Pedestrian and Bicycle Friendly
  • Mix of Uses
  • Downtown Housing Options
  • Quality Outdoor Spaces and Design
  • Municipal and Economic Anchors
  • Culture and  Entertainment
  • Public-Private Partnerships
  • Well Defined and Branded
  • Historic Preservation
  • Clean and Safe Environment

A vibrant downtown is pulsating with life, vigor and activity. Downtown should be filled with people, businesses, food and retailers. The vibrancy of downtown depends on its beauty, walkability, daytime activities, art and innovation.

The success of Downtown is vital to the overall economic success of a town. Each one of the key elements above is critical in making downtown a place where people want to live, visit, and work. Ensuring the vitality of downtown entails capitalizing on current assets while providing additional features. The Mainstreet Master Plan  is a policy document that will help guide the future development and revitalization along Mainstreet.

Resilience is the ability of a downtown to withstand the shocks and stresses of an economic downturn. A mix of uses in downtown including places to live, offices to work, and places to shop and eat are needed to create economically resilient communities. The implementation of the My Mainstreet project will aid in providing these essential uses.


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